My take on the new Apple announcements
Well, I must say, even though I’ve never really bought into the whole, music player/pda/phone combo things, the iPhone looks pretty damn sweet.
Whats funny is that everything in that phone is something that could have been done ages ago, but no-one else has because there was no pressure to innovate because all the other phone manufacturers are happy making money from their cushy, safe designs. Its like the pharmaceutical companies, why bother making something new, lets just make a different version of the same thing thats a tiny bit better and then charge more money for it, disproportional to the amount of innovation.
Apple don’t have that problem, they aren’t afraid to innovate, and they also don’t have the hold-back of having previously released a proper phone solution, so they can approach the problem with a fresh outlook.
The Apple TV looks nice, but I can’t help but seeing it limited. For instance, iTunes/Front Row/Quicktime are shit. Without installing a shitload of 3rd party codecs you are limited to playing only MP3s, Quicktime or media acquired via iTunes. What about divx or xvid files, ogg vorbis or anything else? You are screwed. With the AppleTV being this magical media box I’m not sure how you’d get other codecs installed on it. Of course, being able to send it media via a non-iTunes interface would make it much more useful as well, hopefully you can use it like a network storage device too. Otherwise it just seems needlessly limited to me.